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Showing posts from September, 2012

Who is Responsible?

I question what I do everyday. I know that flying to so many places and making my life as an ambassador of brands, basically pushing people to buy the products I represent, is not at all environmentally friendly. I haven’t had carte blanche to pick and choose the companies I have been supported by. I haven’t been able to say, I’ll race using your products if they are sustainable, responsible, made with as little impact on the environment and the people that live in it. I’d like to have that power. I’d like to demand a responsibility from the companies I represent as well as a responsibility from myself. But honestly where would I be right now if I had demanded that? I don’t know if I would be where I am today. Which is still working in the bike industry and still believing I can take my love of biking and espouse it on others. I still believe that bikes can save the world. But I don’t believe bikes can save the world the way our bike loving industry is doing it.